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Showing posts from August, 2021

German online shops want to grow international business

The topic of internationalization is currently at the top of the agenda for many German online shop operators.  Become Europe GmbH, a subsidiary of Become Inc. and the world's largest network for product ads, took this fact as an opportunity to inquire more precisely and asked over 1,000 German online retailers about their expansion plans in a survey.  The result: In fact, 77 percent of the shops are currently discussing growing their online business to foreign markets;  36 percent of them have already planned an expansion.  The top destination here is the European market, especially the Scandinavian countries, followed by Russia and North America.  International online trade seems to be in its infancy in Germany.  Often while surfing, you come across shops that do not deliver their goods abroad or charge horrendous shipping costs for them.  So far, it has not been attractive for most international online shoppers to buy goods online in Germany.  ...

Zalando wants to significantly grow its business with its own platform

The online fashion retailer Zalando wants to drive its growth in the coming years.  In the long term, Zalando wants to achieve a share of more than 10 percent in the European fashion market, the volume of which the company puts at around 450 billion euros.  In addition, the gross goods volume (GMV), i.e. the volume of all sales, is to rise to more than 30 billion euros by 2025, the company announced on Tuesday in Berlin.  Zalando is developing more and more into a platform that also offers other brand manufacturers space for their business, which is becoming increasingly important for them in times of Corona - especially since the stationary stores had to close again in the second lockdown last year - in the middle of the important Christmas business  .  In the past year, Zalando achieved above-average GMV growth, which also includes business via the platform.  It rose by 30.4 percent to 10.7 billion euros.  In the fourth quarter of 2020, the partner p...

Tui wants to grow online business

The conversion at Tui continues: The tour operator wants to significantly expand its online share of travel bookings.  But the company also wants to attract more customers offline. Tui wants to increase the proportion of online bookers. Cologne "In Germany, our online share is 15 percent," said Tui CFO Horst Baier on Tuesday at a specialist tourism congress in Cologne.  That is not enough.  In Great Britain, for example, 40 percent of Tui bookings are made over the Internet and in Scandinavia even 60 percent.  Experts anticipate that the proportion of Internet bookers will continue to rise sharply in Germany as well. Baier did not name an exact target for the share targeted in this country.  The increase in the online share should also be achieved through intelligent networking with travel agencies.  The Internet should not become the sole sales channel.  Rather, it is about developing new structures in the sales mix, said Baier. Tui Germany is undergo...

ManoMano collects $ 355 million and wants to expand business in Germany

Do-it-yourself (DIY) is popular and became even more popular during the corona crisis.  The DIY marketplace ManoMano, which was founded in France, has been in operation since 2013 and has now raised 355 million US dollars in a financing round, according to the company.  With the resulting valuation of $ 2.6 billion, the online marketplace now also counts as a unicorn.  This refers to companies valued at at least a billion dollars. ManoMano wants to be the "first point of contact for all projects related to home improvement, house and garden".  The six different country platforms currently reach around 50 million unique visitors per month and seven million customers across Europe.  "By offering access to a highly qualified DIY audience and a comprehensive range of category-specific services, we also want to be the preferred partner for all European retailers who want to expand their online business in our industry", hope the two co-founders Philippe de  Chan...

15 Ways to Grow Your Business Fast

In order to scale a company successfully, you have to lay the foundations and have the persistence to keep it going. Let's be honest.  It's difficult to scale your business.  It is very tiring.  In the beginning it means wearing different hats.  It means dealing with sales and marketing.  It means understanding taxes and company policies.  It's about interacting with customers on a daily basis.  And so much more.  At the end of the day, it takes a toll. When you're struggling to grow your business, there is light at the end of the tunnel.  Sure it's hard.  But what is the alternative?  A fun-loving 9-to-5 job?  Certainly not.  Okay, maybe you long for the security of a guaranteed paycheck.  But what mental or emotional price will this come at? The truth?  Buckling your seat belts, clearing your mind and just looking at things from one perspective is an easy way to find out how to grow your business and make more ...

Retail: Ceconomy intends to significantly expand its position in online retail

Düsseldorf  - Thanks to its booming online business, electronics retailer Ceconomy (Media Markt, Saturn) has come through the Corona crisis relatively well so far.  Now the retail giant wants to increasingly open its e-commerce platform to other retailers and build it into the largest omnichannel marketplace for consumer electronics in Europe, as it announced on Tuesday. Despite the corona-related six-week closure of the shops in the spring, sales of the largest German electronics retailer in the 2019/20 financial year ended at the end of September were only 1.8 percent below the previous year's level at 20.8 billion euros.  Because the failures in the stationary business were largely absorbed by the booming online business. Online sales rose by more than 44 percent to 4.2 billion euros and thus accounted for a good 20 percent of total sales.  The group also benefited from the pandemic-related increased demand for technical equipment for working, learning and living ...

Walmart wants to grow online business through cooperation with Shopify

The US retail giant Walmart wants to expand its marketplace for third-party products through cooperation with the Canadian ecommerce provider Shopify.  As Walmart CEO Jeff Clementz announced in an interview with the financial news agency Bloomberg on Monday, 1200 dealers licensed by Shopify are to be added to the retailer's online offerings this year.  The agreement is due to be officially announced later that day.  With the cooperation, Walmart wants to continue to catch up with the market leader in online retailing Amazon.  Despite Walmart's efforts over the past few years to grow its $ 21.5 billion online business and make it profitable, a loss has remained on the books so far.  

How online retailers grow their international business

The increases in sales in e-commerce have decreased despite rosy forecasts.  This is why online retailers are breaking new ground abroad.  But they struggle with internationalization strategies.  At the 100 largest online shops in Germany, sales only increased by 7.7 percent in 2013.  Many entrepreneurs will take a deep breath when they hear the word 'only' in this context.  But in relation to the e-commerce industry, which is used to success, the relativization is justified.  Because in the previous year the plus of 12.3 percent was clearly in the double digits, according to a study by the Cologne retail research institute EHI and the statistical platform Statista. German online retailers want to expand into other European countries In view of the flattened growth and strong competition, German shops want to expand their international business.  A survey of 1,000 German online retailers by Become Europe GmbH found that 77 percent of shop operators are...

Marc O'Polo can expand online business

Marc O'Polo sees its own e-commerce continue to be on the up.  Three months after the launch of the international online shop, which was expanded to include 20 countries, the first quantitative and qualitative surveys showed that the relaunch had set the right focus, according to Stephanskirchen. The Scandinavian-inspired label is satisfied with the development of its own online business.  - MARC O'POLO  One of the most positive results was a 25 percent increase in check-out conversions.  The number of shopping carts has also increased by five and the volume (number of products) of the respective shopping carts by six percent.  In addition to responsive design and optimized loading times, the upper casual label also clearly separated mens and womenswear on the home page.  Overall, the relaunch in April was preceded by an intensive test phase.  "With more than 6.5 million visitors a year, our online shop is one of the most frequently visited touchpoints...

Rewe wants to grow online business

In addition to the existing e-commerce shops for wine and animal supplies - weinfreunde.de and zooroyal.de - the retail giant is also planning an Internet offer for cosmetics, as Rewe boss Alain Caparros revealed in an interview with “Wirtschaftswoche”.  Above all, however, the company has expanded its online ordering service, rewe.de, and now delivers groceries in 70 cities.  “We have to be there, otherwise others will take over the business from us,” said Caparros, referring to Amazon.  The Rewe boss assumes that the American e-commerce giant will soon also start its Amazon Fresh grocery service in Germany: “Something will come.  We know that Amazon has looked at warehouse locations and employees are currently being recruited. "  Caparros sees new players like Amazon as a “wake-up call to invest even more and to experiment”.  But the manager also sees growth potential in stationary retail - for example in city shops for quick needs, as Rewe has developed ...

“A new era”: this is how fashion retailer Adler wants to expand its online business

Adler Modemärkte AG wants to attack e-commerce.  The textile retailer has its sights set on generating net online sales of EUR 60 million in the 2023 financial year.  This should increase the business in e-commerce sixfold in the coming years.  After all, Adler had recently only achieved net sales of EUR 9.9 million via e-commerce in the past 2019 financial year.  At that time there was only a mini plus of 3.1 percent compared to the previous year.  And only around two percent of the textile retailer's total turnover (495.4 million euros) was generated via e-commerce.  By the year 2023, Adler does not only want to increase its online sales in absolute terms.  The online share is also expected to increase to around ten percent.  After all, the textile retailer is calculating with a total turnover of 560 million euros for the year 2023.  “We are starting a new era,” says CEO Thomas Freude (see photo on the left), commenting on Adler's expansion...

Growing your Business: Planning & Expansion

How you should plan for the long term and react to developments in good time.  Good business contacts form a very valuable and irreplaceable basis for interesting partnerships, exciting collaborations and the profitable exchange of specialist information and advice.  You can therefore consider intensive networking as a success factor.  High-quality business contacts form a kind of capital in the company.  However, you cannot get to this without doing something specific for it.  Active networking is the basic requirement for establishing and maintaining business contacts and should not be neglected by any entrepreneur.  In our guide, we will familiarize you with the most important basics, procedures and rules of professional networking.  We will introduce you to the relevant platforms on the Internet and provide you with numerous tips and information that will help you to build a viable and stable business network and to benefit from it in the long term...

Online out of the offline crisis

In the past few weeks, the offers that are needed for daily needs have come to the fore.  For example, according to a survey by the Boston Consulting Group, 18 percent of consumers spent more money online on groceries.  Otherwise there is handicrafts, sewing, sports, cooking and other things to try out.  Regionality plays a central role in this.  Local suppliers, such as organic vegetables from the farm next door or the small bookstore around the corner, are particularly in demand at this time.  This is proven by numerous initiatives and platforms from Veedelsretter to PayNowEatLater to local purchases that help local businesses.  Many products that previously had little chance in the online area due to the lack of haptic and real-visual experience, such as furniture, bicycles or garden plants, are now increasingly in demand.  Even with the opening of the smaller shops, people do not storm the city centers.  61 percent of people currently feel unc...

Hugo Boss wants to massively expand online business

Fashion retailer Hugo Boss wants to increase its online sales to more than 400 million euros.  To this end, the central online shop will be opened for new markets.  Hugo Boss wants to massively expand and grow online business  The fashion retailer Hugo Boss wants to expand its online business significantly.  By 2022, online sales are to be increased from 151 million euros in 2019 to more than 400 million euros, Hugo Boss announced on Wednesday in Metzingen.  This is to be achieved both via the company's own online shop and via the concession business with partners.  "The growing importance of online business has become even clearer in 2020. Our industry is confronted with an unprecedented situation and the purchasing behavior of customers is increasingly shifting from stationary to online," explained Matthew, the manager responsible for the e-commerce business  Dean according to dpa with a view to the corona pandemic.  Hugo Boss therefore wants to...

Beiersdorf wants to expand online business

Beiersdorf grew significantly again in the first half of the year.  The company was able to accelerate its development in the second quarter.  The driver was the adhesives business Tesa, but the consumer business with the Nivea brand also increased significantly again.  Investors reacted with satisfaction: the share rose by more than 5 percent towards Thursday noon, making it one of the biggest winners in the MDax.  3.9 billion euros in sales Sales rose by 12.3 percent to 3.9 billion euros, as the company announced.  Organically, i.e. adjusted for currency effects as well as acquisitions and sales, the increase was 16.2 percent.  The skin care brands Nivea, Eucerin and LaPrairie posted significant increases.  And the US sun protection brand Coppertone, which Beiersdorf bought around two years ago, is also on the right track.  The integration of the acquisition has now been completed.  In the first six months, the brand was able to achieve dou...

Metro boss Olaf Koch warns Verdi in the tariff dispute - interview continues....

 by Henryk Hielscher, Stephanie Heise, wiwo.de  "It hits exactly the wrong people," says Olaf Koch, head of Germany's largest retail group, Metro.  In the wage dispute with Verdi, he therefore wants to set limits and sees the value of the sales candidate Kaufhof steadily increasing.  WirtschaftsWoche: Mr. Koch, autumn has barely started when the shelves of the Metro subsidiaries Kaufhof and Real are filled with gingerbread.  What do you expect from the 2013 Christmas season?  Koch: We are in a positive mood.  We have worked on our product ranges, set up new sales channels and invested a lot in marketing.  At our electronics retailers Media Markt and Saturn, we expect another boost for the online business towards the end of the year.  At Kaufhof, we're doing so well that the Christmas business is sure to give us a lot of fun.  So why is Kaufhof on your sales list anyway?  Or have you grown so fond of department stores that you want t...

Metro Boss Olaf Koch warns Verdi in the Tariff dispute

Will you get into online grocery retailing with Real?  This is not yet planned.  Real online primarily focuses on the non-food area.  Grocery deliveries - also via internet orders - are part of the core business of our Cash & Carry division.  Their delivery business cracked the two billion euro mark in 2012.  Seven percent of our sales in Germany now come from deliveries, ten percent are included.  What is the overall significance of online retail in 2020?  I expect that despite all the dynamism, most of the business will remain in stationary retail for the foreseeable future.  There are individual product groups, such as electronics, for which the share of sales will reach high double-digit percentages.  Some articles could completely migrate to the net.  But for the majority of products, online business is unlikely to exceed 20 to 25 percent of sales in the foreseeable future.  MediaSaturn makes six percent of the net sales....